Introduction: For 16 years, I've been helping organizations get better results from their social media and digital marketing efforts. I love to do it, and have an unquenchable passion for digital marketing.
I have held multiple marketing leadership roles (currently a Digital Director). Over that time, I have enjoyed helping several companies and organizations experience sharp spikes in the digital marketing metrics that matter most:
- For social media: Posting patterns that match audience behavior, relevant audience growth, enhanced shares, visits to site from social, influencer outreach, and enhanced conversion rates from ads
- For websites: Increased visitors to key pages, increased ROI from landing pages, more leads added through better form placement, better results from advanced SEO and SEM tactics.
- For email campaigns: Better audience engagement through enhanced segmentation, improved open rates and click through rates.
I have advanced experience with all social media best practices, social listening, and running multiple accounts effectively via Hootsuite, Buffer, and other social sharing platforms.
I have advanced experienced with WordPress, Marketo, SharpSpring, Google Analytics, Google Search Console, MOZ, SEMrush and several other digital marketing / automation platforms.
I have advanced experience with video editing and production.