FAQs
- What should the customer know about your pricing (e.g., discounts, fees)?
Three ways to work with me, all flat-rate. No setup fee, no equipment to buy, no supplements to sell you. Self-Guided — $79, one time. A complete 12-week program with a macro calculator and progress tracker. You run it yourself. 14-day refund if it isn't what you expected. Coached — $199/month, 3-month minimum. Custom programming built around your schedule, equipment and injury history. A written check-in every week plus video feedback on your lifts, macro targets, and messaging access between check-ins. All-In — $399/month, 3-month minimum. Everything in Coached plus a weekly 30-minute video call and full nutrition coaching. Capped at 8 clients so the calendar stays real. Billing is monthly through Stripe. The three-month minimum exists because twelve weeks is roughly where training changes stop being noise and start being a trend — it isn't a lock-in tactic. After that, cancel any time, no fee. Founding Members: the first coaching clients get 25% off their first three months in exchange for a testimonial once they have results worth talking about. That's a real trade, and the testimonial stays yours — you can pull it at any time.
- What is your typical process for working with a new customer?
1. Application. A short form covering your goals, training history, injuries, available equipment and honest weekly schedule. It takes about ten minutes. 2. Fit review. I read every application myself. If I'm not the right coach for you — clinical condition, unresolved pain, something outside my scope — I say so and point you somewhere better. That happens, and it's better for both of us than taking your money. 3. Onboarding. Payment link, coaching agreement, and access to your program and tracker. 4. Your first block. I build a 12-week block in phases, not a single program you grind for three months. Every exercise has a written progression rule so you always know what earns more weight. 5. The weekly loop. You check in once a week with your numbers, body weight trend, adherence and how you actually felt. You send video of your main lifts. I reply with form corrections and the specific adjustment for the coming week — one action, not a lecture. One deliberate choice: the Coached tier has no scheduled calls. Everything is written and video. That means you get considered feedback on your schedule instead of a 30-minute slot you had to leave work for. If you want live conversation, that's what All-In is for.
- What education and/or training do you have that relates to your work?
Formal: BS in Sports and Physical Activities. NASM Certified Personal Trainer. NASM Nutrition Coach, Behavior Change Specialist and Corrective Exercise Specialist all currently in progress — I'll list them as certified when they are, not before. Applied: 16 years as a professional Latin dancer, two-time Italian National Champion, top 34 in the world at the Blackpool Professional Rising Star. Ten years coaching movement and strength. That competitive background matters more than it sounds. Dance is judged on how a body looks and moves under fatigue, which means I spent well over a decade managing body composition, joint health, and performance on a deadline — on myself first, then on other people. I know what it's like to need results while still training six days a week. Ongoing: I keep a cited internal reference library and update it as the literature moves. If I recommend something, I can tell you why and what it's based on. If the evidence is thin, I'll tell you that too.