CPM Services stands for Custom Publishing and Marketing. In the "Custom Publishing" department, I have years of experience in producing custom publications, such as HOA newsletters, marketing pieces and annual reports for nonprofit organizations, programs for special events, etc.
I have also started three local magazines from scratch as well as a direct-mail coupon book. I know how to gather information, write articles, edit, work with designers, photographers and writers, as well as sell advertising (in some cases) into the publication in order to offset the cost to the organization.
In the "Marketing" department, I have extensive experience working for different media, including newspapers, TV, websites, outdoors, direct mails and magazines. I've taken this experience to create and place media plans, including those that take extensive research into available co-op dollars.
Another branch of my marketing expertise involves a search engine marketing program that brings online leads to professionals. We have had great success in the categories of attorneys, medical and home improvement, although just about any business-to-consumer category will work.