FAQs
- What should the customer know about your pricing (e.g., discounts, fees)?
We have a unique 'Block' format that makes training affordable, for the long run. In turn progression, motivation, and adherence is high. Our clients get results because they stay... Too often, I see situations where clients hire personal trainers for short periods of time because of the expense. Most trainers make clients conform to their pricing. And, when they set their prices, they do so based on the idea that they are selling small chunks of their life away, literally, minute by minute. When they operate that way, they have to minimize downtime. Selling hour sessions helps eliminate downtime. Great, for the trainer. But, it might not be the best allocation of the clients exercise dollar. For example, if I have a client that has problems 'getting going' and needs to develop exercise adherence, we meet, frequently. They may not be able to afford meeting 4x/wk if we schedule hour sessions. However, they can meet, daily, if I offer 15 minute sessions (BLOCKS). With training blocks, I can schedule multiple blocks, per session, in the beginning, when clients need the most help. Then, as they become more experienced, they can move to single blocks. A simple solution that makes a world of difference.
- What is your typical process for working with a new customer?
I always schedule an Initial Assessment before we start training. I have been training athletes and fitness clients for over 25 years. If it has taught me anything, it is that the ones that get results and continually improve are the ones that incorporate Initial Assessments at regular intervals (every 6 to 12 weeks). Everyone is psyched up and ready to give it their all, in the beginning. But, talk to them during week 10 or 20 and see what their attitude looks like. The "go get'em attitude" is easily replaced by the repetition and intensity needed to continually get results. If you don't have a baseline to show improvements and, continually, remind and motivate your clients about why and how hard they are working, adherence will wain. From the coaching perspective, I need the Initial Assessment data to design and implement an individualized approach (Results-Oriented). Without it, I am blind. If a Fitness Professional is not conducting Assessments, he or she is prescribing a 'one size fits all' approach (Activity-Centered).
- What education and/or training do you have that relates to your work?
I am a Certified Strength and Conditioning Specialists (CSCS). That means I have a formal education and degree, in the field, as well as a demonstrated track record. In 1993, I was the 903rd strength and conditioning specialist certified by the National Strength and Conditioning Association (NSCA). The NSCA was developed, a few years earlier, by Professionals that wanted to differentiate themselves in an industry that was growing, exponentially, on the science-side of things, but, becoming diluted with inexperienced and unqualified practitioners, due to the lack of barriers, in the field.