Simply Snow and Lawn gave more customized lawn mowing than other lawn care companies I had hired in previous years. Alex was attentive to the needs I expressed. He customized the mowing to cut my grass at the heights I wished. , Alex, the owner, did not give my lawn bald spots in one area and leave the grass too long in another part of my yard. Plus, he is a pleasant person to interact with and is attentive to requests.