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How much do modeling headshots cost?

Average cost in 20149: $150 See National


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The average cost for a headshot photographer is $150. You are likely to spend between $90 and $240 total. Exact price may vary depending on your area and project details.

Updated August 1st, 2017

Next Step: Find out exactly how much your project will cost.

Many professional photographers offer headshot sessions for models, actors, musicians, comedians and other talent to use in their portfolios and promotional materials. These professions require high-quality photos that capture the subject with the best lighting, flattering angle and facial expressions. The average cost nationwide for a professional modeling headshot is $65–$215, but most photographers offer a number of add-ons such as extra final versions, advanced retouching or a mix of different looks.

Number of final shots

Modeling headshots packages typically include a set number of final shots. Depending on the location, most headshots cost at least $100 per final shot. Most headshot photographers offer packages that include a certain number of final shots plus retouching. Alida Bonifaz of Alida Bonifaz Photography typically charges $250 for two to three final shots. Clients can add additional retouching on any of the final photos for about $15 each. Evelyn Murphy Fashion & Portrait Photography owner Evelyn Murphy also designs packages for clients based on how many final shots they need, typically charging $250–$500 for up to five shots and $500–$800 for five to nine shots, which is enough to create a comp card. Murphy includes retouching in her package prices but can do additional retouching as requested for about $20 per shot.

John Glover Photography offers a special intro package that costs $175 for a 30-minute shoot and one final image. Glover’s retail packages are priced as follows:

  • 45-minute shoot with one or two looks and one retouched image: $200

  • 75-minute shoot with two or three looks and two retouched images: $275

  • shoot with three or four looks and three retouched images: $450

For all of these packages, clients can add makeup services for $75. Glover offers many add-ons, such as extra retouched images for $35 each, additional looks for $50 each and a variety of services for clients who want to create an online presence using their headshots.

Shoot location

Photographers who specialize in portraits typically have studio space and all the necessary camera and lighting equipment to get the results that clients need. Most photographers can also shoot on location indoors or outdoors, though longer travel distance and difficult lighting situations may cost extra.

Hair, makeup and wardrobe

Most photographers can refer you to hair, makeup and wardrobe stylists. The services of these professionals, of course, will add to the overall cost of modeling headshots.

Delivery method

Modeling and talent agencies typically use digital images when adding a new headshot to their catalog, but some agencies still ask for high-quality prints. Be sure to find out what you need before you select a package with your headshot photographer because most photographers charge extra for printed photos and high-resolution digital images.

Cost-saving strategies

If you don’t need high-resolution image files (for printing), you will save a bit of money. If you do need to print your headshots for distribution to an agency or inclusion in a look book, be sure to tell your photographer because that will increase your cost. It’s also important that the photographer understands upfront how you want your images delivered.

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Recent reviews

Vaughn Eric Stewart Photography

Vaughn was an absolute sweetheart. This was my very first shoot and he guided me through the whole process and even gave some helpful tips that will hopefully get me closer to my goals. And most importantly, the shots were remarkable! Will definitely come back to him for future projects 😊

Coffee Meets Portrait

He was very kind and professional. I love that he put so much effort to take a great photo. I would highly recommend Matt.

Nancy Hauck Photography

Nancy did a photo shoot for a modeling headshot and was fantastic. She put everyone at ease and the results were excellent. The after care and advise was invaluable.