Strategic Marketing Consultants

Atlanta, GA

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About this pro

How does your service stand out?

We Help Local SMBs Solve Their Digital Marketing Challenges Attract More Traffic Capture More Leads Nurture Your Prospects Educate Them As To Why They Need What You Have To Sell And WHY YOU ARE THE OBVIOUS CHOICE TO BUY IT FROM We look over everything you are doing to market your business to determine where you can get more leverage. (Better Return On Investment (ROI) and Return On Ad Spend (ROAS). We don't have any cookie-cutter packages or set prices. Every business is different. Every situation is different. We will customize a solution that best fits your needs and budget. We are true marketing consultants and as such we emphasize the research and development of a strategic plan before we even think about the tactical implementation of your plan.

What do you enjoy about the work you do?

We only work with a small number of clients at any one given time so that we can give them the personal attention they deserve. I love seeing the transformation that takes place in businesses during and after our initial engagement. We continue to work with many of our clients year after year as the needs for ongoing marketing and website updates are often a never-ending process. Even with outstanding results with Search Engine Optimization (SEO), if you ever stop, your results will begin to fade. With Search Engine Marketing (SEM) the same holds true except that the drop off is nearly immediate. However, keep in mind that there are approximately 21 different ways to market your business and you generally can only focus on one to three at a time. Ideally you want to find the the methods that work best for your business - which can change over time. Therefore you have to 'always be marketing' and you have to continually test to find out what works best today, tomorrow, next week, next month and so on. The marketplace is very dynamic and continually changing. Let us do the heavy lifting with marketing for you while you focus on your core business. My name is Shea Ellison and I am the founder and lead consultant. Chances are you will be working directly with me from the beginning all the way through implementation. I look forward to working with you and helping transform your business into a profit faucet.
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Location

Atlanta, GA 30338

Years in business

17

Number of employees

5

Times hired on Thumbtack

1

Reviews

6 Reviews
  • Ryan O. Apr 21, 2016
    Logo Design
    Verified Review
    I hired Strategic Marketing Consultants 2 weeks ago. I have yet to receive a single communication from them.
    Shea E. May 3, 2016

    Ryan, I sent you your first round of drafts last week (4/27), but have not heard back from you.

  • Rion R. Apr 12, 2016
    When I first met Shea, I was taken by his ability to clearly communicate his thoughts and ideas, and quickly pick up on where I was "coming from." His design and maintenance of the SRT website provided me with a positive interaction with the site and the group, and ultimately achieved its goal, to entice further investigation. I came, I saw, I joined.
  • Shannendoah G. Apr 4, 2016
    Shea has been developing the SRT Website and keeping it up to date. He has a fabulous job of it and we are getting feedback form our guests that they found the website and attended the meeting based on what they saw.
  • Ron C. Apr 3, 2016
    I've seen Shea in several marketing endeavors now, each involving a wide range delivery of services. Each time I've been amazed at the amount of sheer horsepower he brings to the effrt. Certainly, Shea is an "over-deliver" kind of practitioner.
  • Natalie G. Apr 2, 2016
    Shea built a website for our Toastmasters group, and it's already brought it new membership. He's a very hard worker!
  • Dave F. Apr 1, 2016
    Shea revamped the Speakers Roundtable Toastmasters website with new graphics, better content and links to social media. Since the improvements Shea made we have enjoyed a new influx of visitors and membership is growing. Shea did a great job!

Q&A

What is your typical process for working with a new customer?
Typically we will begin with our Business Evaluation to learn about the client's business, who is their target market, what are their pain points, why should a prospect do business with them rather than any of their competitors, who are their primary competitors, and more.
What education and/or training do you have that relates to your work?
Although much of what I have learned about web design, development, SEO/SEM, Digital/Internet marketing has been self taught, I have studied many of the masters, hired coaches and trainers to learn the intricacies of how different strategies and tactics work, why they work, and how to verify and test they are working. I earned the Project Management Professional certification in 2001, a Masters Degree in E-Commerce in 2002, a Certified Internet Webmaster in 2003, Global Project Management certificate in 2006, the SEO Mastery Certification in 2008 and many other technical and marketing training programs over the past 20 years.
Do you have a standard pricing system for your service? If so, please share the details here.
All of our pricing is customized to each client. No two situations or clients are the same. We don't believe in cookie-cutter pricing and offering a set package or service offering to everyone. Your situation is unique and you deserve a custom solution to meet your needs and hopefully exceed your expectations. We like to under-promise and over-deliver on our service, before, during, and after the sale.
How did you get started doing this type of work?
When I was working for a telecom software company in the mid to late 90's, I asked my manager where I should focus my attention going forward and he suggested I learn everything I can about the Internet. The thing is, I was already doing that. I was already on the web, the DOS-based early web before the first GUI browsers came on the market.
What types of customers have you worked with?
I have had the privilege of working with companies of all sizes from small "Mom & Pop" to Global 1000 companies with 46,500 employees in 123 countries. So, I've seen it all and I enjoy working with all of them. They each have unique challenges and I am the most resourceful person I know. I have a work ethic that is second to none. I will do whatever it takes to meet or exceed your expectations.
Describe a recent project you are fond of. How long did it take?
The GV USA project took a little over a year to complete as the client was so busy focusing on their core business that they really didn't have the time to respond to many of my queries in a timely manner. Plus they expanded the scope of the project several times that increased the cost and extended the schedule. However, I am always at their service for whatever they want or need. My business is serving you - my client in any capacity for which I am able.
What advice would you give a customer looking to hire a provider in your area of work?
Look at their past work. Look at and read the content on their site. Download their special reports, watch their videos, listen to their audio podcasts, read their blog and you will develop a gut feeling whether they truly know what they are doing. Read their case studies, Do they ask a lot of questions to really get to know you and your situation? Are they truly committed to your success? Or are they just out to provide a packaged service? Talk to their recent clients. In other words, do your due diligence and you'll know who will best serve you and your wants and needs.
What questions should customers think through before talking to professionals about their project?
Understand and articulate your purpose. Why are you doing your project? Define what success of your project looks like and be able to clearly describe it. The biggest disconnect I see between clients and service providers is a clear understanding of the expected outcomes in terms of scope, time, cost, and Return on Investment. Marketing is an investment that will grow your business.