What makes a good logo design?

Thumbtack Editors
Answered

A good logo is an easily identifiable, memorable image that represents your brand. A good logo design aligns with your business model and expresses your company’s core values. A good logo design is simple, appealing, and easy for customers and viewers to quickly process. Some of the key components of a great logo are type, color palette and design. The scale, font and arrangement of the text you select will all make a difference in the feel and representation of your brand. A graphic designer will help you home in on the colors that best represent your identity and help you keep the color palette simple. The design of your logo includes the shapes you select and the way the color and type are arranged together. Investing in the services of a professional to create your logo design is likely a smart investment for any size business. Nationally, the average price range for a logo designer ranges from $170 to $250.

Ready to hire a Logo Designer?

You never pay to use Thumbtack: Get cost estimates, contact pros, and even book the job—all for no cost.